PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as "Device Information."
We collect Device Information using the following technologies:
- "Log files" track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- "Web beacons," "tags," and "pixels" are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit or debit card numbers, email address, and phone number. We refer to this information as "Order Information." We also collect information other than order information, such as purchase history and your email address.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
DO NOT TRACK
Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.
We limit tracking in Europe. If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please send your request (along with your full name, e-mail address, postal address, and the subject line labeled "Your European Privacy Rights") to: email@example.com or call 800-922-4050.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
We limit tracking in California. If you live in California, you have several rights concerning your personal data. Specifically, you have the right:
- To receive a copy of the data that we have collected from you or disclosed about you in the past 12 months;
- To correct the data that we have;
- To have your data deleted;
- To opt-out of the sharing or selling of information. We do not sell any personal information. We only share personal information with third-parties to market directly to you if you either specifically opt-in or have the opportunity to opt-out and elect not to opt-out of that sharing. If you are under 16 years old, then you must opt-in to this type of sharing
We will not discriminate against any person exercising any of these rights. These rights may be limited by law. For example, we may not be able to delete your data so we can defend ourselves in a lawsuit. Some data, such as insurance data, may be exempt from these obligations. We will need to verify your identify before fulfilling these requests.
Please send your request (along with your full name, e-mail address, postal address, and the subject line labeled "Your California Privacy Rights") to: firstname.lastname@example.org or call 800-922-4050.
If we receive a "do not track" signal from your internet browser we don’t currently change anything because professionals and lawmakers have not agreed on what can and should be done.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at email@example.com or by mail using the details provided below:
The Shop by Hagerty
121 Drivers Edge
Traverse City, MI 49684